Momentous News: Keep in the Know

• Facebook Reels maximum time is extended to 90 seconds from 60 seconds.

• AI-Powered Bing is added into the Windows 11 Task bar

• Apple Blocks Update of ChatGPT-Powered App, as Concerns Grow Over AI’s Potential Harm ➡️

• Still no news on Twitter Blue Ad Revenue Sharing 1 month after Elon Musk tweeted about the new feature.

• The LastPass hacking was worse than initially reported. The newly reported attack allowed access to company's cloud storage and them to exfiltrate sensitive data.

Q2 2023, The Question companies are asking is “How” to Automate, not “If” to Automate.

Many companies are facing financial difficulties in 2023 due to uncertainty in the economy, rising interest rates, and inflation. As a result, companies are shifting their focus from the wild growth that many seen through the early 2020’s. They are doing this by ensuring that users become more resource-savvy to do more with less. Automation is one solution that many companies may consider, but it's important to evaluate how best to implement the technology before taking any steps.

There are two main approaches to introducing automation: for older companies with more legacy systems, you are likely looking at developing a custom application or API that can integrate well. After all, we are looking to save time so we need a seamless new system with little to no downtime for the company. Many younger companies are adopting a no-code solution. However, there are many smaller companies that are stuck in between the two and need help identifying ways to move older processes forward. If this is you, inquire at Smooth who specializes in taking the sticky notes off your desk and the spreadsheets off your desktop to save you time and money.

Overall, automation can help companies overcome resource constraints in 2023 and may even lead to more efficient ways of operating, but it's important to be smart about how automation is introduced to the business.

You are in the right place for all the tools, knowledge, and resources to start or continue improving your automated processes.

5 Keys to Start Automating your Leads Process

1. Identify your target audience: Develop a clear understanding of your ideal customer and craft buyer personas to guide your marketing efforts.

2. Find Your Audience: Determine the online platforms where your target audience is most active and choose the channels that best suit your goals, such as social media, email, search engines, and websites.

3. Landing Page for Your Target Audience: Design a landing page that is visually appealing and includes a clear and compelling call-to-action to capture leads.

4. Capture Information: Create forms to collect contact information and integrate them with your marketing automation system. Connect your forms with your CRM system to automatically capture and store lead information for easy follow-up and tracking.

5. Engage Leads: Use automated email campaigns to educate and engage leads, keeping them interested and moving them closer to a purchase.

Do you want to do this but you are struggling to start? Let the experts handle this for you. Start Smooth today.

Notion: Organize Everything

Notion is a digital workspace platform that allows individuals and teams to organize and collaborate on tasks, projects, and knowledge in one place. I implement custom Notion solutions for my clients that do everything from tracking leads through there process to managing my former content creation business and even being the core scheduling tracker for personal fitness trainers.

A resource to become familiar with Notion is Notion Academy: 101 Introduction. You can access this free resource here. It only takes around an hour to complete and will give you a good baseline to get started.

Featured AI Deal: Voicetapp

Get accurate transcriptions for your AUDIO & VIDEO
with the latest speech recognition technology with Voicetapp.

I came across this deal while comparing similar tools. AI voice transcription is not a new or revolutionary service. However, for a $59 one time fee it is by far the best deal out for software in this category.

SPECIAL DEAL: Lifetime subscription for $59 - 90% off